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Choosing between Shopify and Poltura?Here is the comparison

Fees, invoicing, payments and team accounts from Shopify's public pages, with a source on every row.

Start my move →Move from Shopify

Prices and features checked on 27 October 2026Sources ↓

What the entry plan already includes.

Poltura Start next to Shopify Basic. Per month on yearly billing, excluding VAT.Per month on monthly billing, excluding VAT.

Poltura
Start€15/mo€18/mo
  • Card paymentsIncluded
  • Automatic invoicingIncluded
  • Couriers and parcel lockersFrom Plus
  • Price comparison feedsIncluded
  • APIIncluded
  • MCP server for AI toolsIncluded
  • More than one languageFrom Plus
  • AI assistantIncluded
Shopify
Basic€19/mo€27/mo
  • Card paymentsIncluded
  • Automatic invoicingVia an app
  • Couriers and parcel lockersVia an app
  • Price comparison feedsVia an app
  • APIIncluded
  • MCP server for AI toolsIncluded
  • More than one languageIncluded
  • AI assistantIncluded

What would your shop cost?

Pick what you need. Each side shows its cheapest plan that covers it. Per month on yearly billing, excluding VAT.Per month on monthly billing, excluding VAT.

What you need
Store languages
Team members, including you
Products
Monthly revenue
Orders per month
Poltura
  • Start plan€15
  • Extra team members: 1€5
€20Per month, billed yearly, excl. VATPer month, billed monthly, excl. VAT
  • Yearly billing saves you €48 a year
  • 90% off your first month until 31 December
Shopify
  • Grow plan€56
  • Számlázz.hu app€19
€75Per month, billed yearly, excl. VATPer month, billed monthly, excl. VAT
PolturaPlans, per month, excl. VAT
Monthly billingYearly billing, per month
Start€18€15
Plus€36€30
Pro€90€75
ShopifyPlans, per month, excl. VAT
Monthly billingYearly billing, per month
Basic€27€19
Grow€74€56
Advanced€384€289
Plusfrom €2,100

Shopify's prices in euros as shown in Hungary; their page does not say whether VAT is included. Poltura's prices exclude VAT. For annual billing, both sides show the monthly average. Poltura in forints on yearly billing: Start 4,990 Ft, Plus 9,990 Ft, Pro 24,990 Ft a month, excl. VAT.

How we calculate this

  • Compared on yearly billing, as a twelfth of the yearly price; the switch shows monthly billing. Excluding VAT, rounded to whole amounts.
  • Payment provider fees (Barion, SimplePay, Stripe, Shopify Payments) and courier fees are excluded on both sides.
  • Poltura extras per month: one more team member €6, one more language €6, 1,000 more products €9.
  • Prices in US dollars are converted at the ECB reference rate (27 October 2026: €1 = $1.115).
  • On top of the owner's account, Shopify includes 5 staff accounts on Grow, 15 on Advanced and none on Basic.
  • We count one invoice per order.
  • We did not check courier connections or loyalty points on Shopify, so they are omitted here.

Sources:shopify.comapps.shopify.comecb.europa.eu

Every point, with its source

14 points from Shopify's public pages. Each cell names the cheapest plan that includes it.

  • Included
  • Higher plan
  • Via an app
  • Not available

Included: on the smallest plan. Higher plan: only on a bigger plan. Via an app: by installing a separate app. Not available: not offered.

Billing3
  • Price per month
    Poltura: Start €15, Poltura Plus €30, Pro €75Start €18, Poltura Plus €36, Pro €90
    Shopify: Basic €19, Grow €56, Advanced €289, Plus from €2,100Basic €27, Grow €74, Advanced €384, Plus from €2,100
    Source
  • Before you pay
    Poltura: You build in private, free, with no deadline and no card, and pay when you open.
    Shopify: 3 days free, then €1 a month for 3 months.
    Source
  • Fee per order
    Poltura: None. You pay only your payment provider.
    Shopify: Shopify Payments from 1.5% + 85 Ft on Basic. With other providers, a 2%, 1% or 0.6% Shopify fee.
    Source
Shop and design4
  • API
    Poltura: IncludedStart, €15/mo€18/moOn every plan, with public developer docs and a command-line tool (CLI).
    Shopify: IncludedBasic, €19/mo€27/moPublic APIs, developer docs and CLI
    Where Shopify offers moreA far larger, long-established developer ecosystem with many apps and themes
    Source
  • Multiple languages
    Poltura: Higher planPoltura Plus, €30/mo€36/mo1, 5 or 10 languages depending on your plan, more for a monthly fee, with AI translation
    Shopify: IncludedBasic, €19/mo€27/moStorefront translation
    Where Shopify offers moreSeveral languages on the smallest plan
    Source
  • In-person selling
    Poltura: Not availableOnline only
    Shopify: IncludedBasic, €19/mo€27/moPoint of sale on every plan, POS Pro €79 a month per location
    Where Shopify offers moreA point of sale for physical shops
    Source
  • Apps
    Poltura: IncludedApps installed in one click, built for local shops
    Shopify: IncludedThousands of apps in the Shopify App Store
    Where Shopify offers moreA far larger app store
    Source
Payments and shipping2
  • Online card payments
    Poltura: IncludedStart, €15/mo€18/moBarion, SimplePay, Stripe, PayPal and more
    Shopify: IncludedBasic, €19/mo€27/moShopify Payments. Other providers count as third parties.
    Where Shopify offers moreShopify Payments, with no separate provider to sign up for
    Source
  • Local couriers and parcel lockers
    Poltura: Higher planPoltura Plus, €30/mo€36/moGLS, Foxpost, MPL, Packeta, Express One, DPD and UPS, with labels and lockers
    Shopify: Via an appBasic, €19/mo€27/moThrough apps, such as Packeta from $9.99 a month
    Source
Invoicing1
  • Local invoicing (NAV)
    Poltura: IncludedStart, €15/mo€18/moBillingo or Számlázz.hu, with no app fee
    Shopify: Via an appBasic, €19/mo€27/moSzámlázz.hu app, free up to 10 invoices a month, then $21 a month
    Source
Marketing1
  • Local price comparison feeds
    Poltura: IncludedStart, €15/mo€18/moÁrukereső, Árgép, Olcsóbbat, Google, Heureka and Pepita feeds. Marketplace orders from Poltura Plus.
    Shopify: Via an appThrough a paid app or a developer
    Source
AI and customer service2
  • AI assistant
    Poltura: IncludedStart, €15/mo€18/moKlea answers questions, edits products and copy, and asks before anything goes live. AI store design and AI replies from Poltura Plus.
    Shopify: IncludedBasic, €19/mo€27/moSidekick, and a store designed from a prompt
    Where Shopify offers moreDrafts a store from a prompt on the smallest plan
    Source
  • Connect AI tools (MCP)
    Poltura: IncludedStart, €15/mo€18/moClaude, ChatGPT, Cursor and other AI tools connect on every plan. They look things up and make changes only within the permissions you give, and risky steps always wait for your approval.
    Shopify: IncludedBasic, €19/mo€27/moShopify's own connectors for ChatGPT, Claude, Copilot and other AI tools, at no extra Shopify fee: you manage the store from inside the tool, read-only until you approve changes.
    Where Shopify offers moreReady-made connectors in more AI tools, including Copilot and Perplexity
    Source
Team1
  • Team members
    Poltura: IncludedStart, €15/mo€18/mo1, 5 or 20 by plan, more for a monthly fee
    Shopify: Higher planGrow, €56/mo€74/moNo staff accounts on Basic, 5 on Grow, 15 on Advanced
    Source

Method and sources

Checked on

This comparison was made on 27 October 2026 from Shopify's publicly available pages (sources in each table row and below). Plans are compared on yearly billing, as the monthly average excluding VAT; monthly prices are shown beside them. Transaction and payment provider fees, and the cost of separately paid apps, are included only where stated. We chose the points from features that matter to Hungarian online shops; the list is not exhaustive. Shopify's plans, prices and features may change, so their own pages are authoritative. If you spot an error, write to hello@poltura.com and we will correct it. Shopify is a trade mark of its owner; Poltura is not affiliated with Shopify's operator.

Sources:Shopify pricing (Hungary)Számlázz.hu app for ShopifyECB euro to dollar reference rateShopify, connecting AI toolsShopify connector for Claude

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