WooCommerce is free.Running it is not.

Hosting, local plugin licences and maintenance compared with Poltura's plans, with sources for each.

Prices and features checked on 27 October 2026Sources ↓

What the entry plan already includes.

Poltura Start next to WooCommerce Hosting and plugins. Per month on yearly billing, excluding VAT.Per month on monthly billing, excluding VAT.

Poltura
Start4,990 Ft/mo5,990 Ft/mo
  • Card paymentsIncluded
  • Automatic invoicingIncluded
  • Couriers and parcel lockersFrom Plus
  • Price comparison feedsIncluded
  • APIIncluded
  • MCP server for AI toolsIncluded
  • More than one languageFrom Plus
  • AI assistantIncluded
WooCommerce
Hosting and plugins≈ 11,900 Ft/mo*≈ 11,900 Ft/mo*
  • Card paymentsIncluded
  • Automatic invoicingVia an app
  • Couriers and parcel lockersVia an app
  • Price comparison feedsVia an app
  • APIIncluded
  • MCP server for AI toolsVia an app
  • More than one languageVia an app
  • AI assistantVia an app

* Estimate: a typical local shop's net monthly running cost from public prices (hosting with SSL, invoicing and courier plugins, backups and security, and a premium theme). The With maintenance line adds agency maintenance from 29,900 Ft a month.

What would your shop cost?

Pick what you need. Each side shows its cheapest plan that covers it. Per month on yearly billing, excluding VAT.Per month on monthly billing, excluding VAT.

What you need
Store languages
Team members, including you
Products
Who keeps the shop updated?
Poltura
  • Plus plan9,990 Ft
  • Hosting and SSLIncluded
  • Automatic invoicingIncluded
  • Courier labels and pickup points (Plus)Included
  • Eight themes and the visual editorIncluded
  • Updates, backups and securityIncluded
9,990 FtPer month, billed yearly, excl. VATPer month, billed monthly, excl. VAT
  • Yearly billing saves you 24,000 Ft a year
  • 90% off your first month until 31 December
WooCommerce
  • Hosting with SSL (Rackhost WP Midi)2,000 Ft
  • Automatic invoicing: Számlázz.hu PRO plugin919 Ft
  • Courier labels: Hungarian Pickup Points PRO1,072 Ft
  • Backups: UpdraftPlus Premium1,923 Ft
  • Security: Wordfence Premium4,092 Ft
  • Premium theme: Astra Pro1,895 Ft
11,900 FtPer month, billed yearly, excl. VATPer month, billed monthly, excl. VAT
Included in Poltura, not priced here
  • Monthly AI credits for Klea
  • We install platform updates and security fixes
  • Loyalty points, gift cards and reviews
  • 30 built-in reports
  • Discounts and coupon rules
PolturaPlans, per month, excl. VAT
Monthly billingYearly billing, per month
Start5,990 Ft4,990 Ft
Plus11,990 Ft9,990 Ft
Pro29,990 Ft24,990 Ft
WooCommercePlans, per month, excl. VAT
Monthly billingYearly billing, per month
Hosting and plugins≈ 11,900 Ft*
With maintenance≈ 41,800 Ft*

* This is not an official WooCommerce price list, but the typical net cost of running a local shop, based on public prices and shown as a monthly average. Hosting with SSL is 24,000 Ft a year excl. VAT, the Számlázz.hu and courier label plugins €65 a year net combined, backups and security (UpdraftPlus, Wordfence) about $219, a premium theme (Astra Pro) $69 a year and shop maintenance starts from 29,900 Ft a month net. Poltura in euros on yearly billing: Start €15, Plus €30, Pro €75 a month, excl. VAT.

How we calculate this

  • Compared on yearly billing, as a twelfth of the yearly price; the switch shows monthly billing. Excluding VAT, rounded to whole amounts.
  • Payment provider fees (Barion, SimplePay, Stripe, Shopify Payments) and courier fees are excluded on both sides.
  • Poltura extras per month: one more team member 1,990 Ft, one more language 1,990 Ft, 1,000 more products 2,990 Ft.
  • Prices are net as of 28 October 2026; hosting uses the renewal price, not a first-year offer.
  • By default we tick what a typical local shop needs: card payments, automatic invoicing, couriers, backups and security and a premium theme.
  • Yearly prices are shown as a monthly share; euro and dollar licences use the ECB reference rate of 27 October 2026 (€1 = 367.48 Ft, €1 = $1.115).
  • Each line takes the cheapest credible paid option; free versions exist: the official Billingo and carrier plugins, MailPoet up to 500 subscribers, the basic UpdraftPlus and Wordfence and free themes, so a small shop can cover these for 0 Ft.
  • LiveChat is priced per user; the premium theme uses Astra Pro's yearly licence, while Flatsome is a one-off $59.
  • The domain, payment provider, invoicing service and courier fees are paid separately on both sides, so neither side includes them.
  • Your own time is counted as 2 hours a month at 5,000 Ft an hour; agency maintenance starts at 29,900 Ft a month net, and you pick one of the two.

Sources:rackhost.huvisztpeter.mevisztpeter.melivechat.comaccount.mailpoet.comteamupdraft.comwordfence.comwpastra.comrankmath.comwpml.orgmolnartdesign.huecb.europa.eu

Every point, with its source

13 points from WooCommerce's public pages. Each cell names the cheapest plan that includes it.

  • Included
  • Higher plan
  • Via an app
  • Not available

Included: on the smallest plan. Higher plan: only on a bigger plan. Via an app: by installing a separate app. Not available: not offered.

Billing3
  • Platform and hosting
    Poltura: Start 4,990 Ft, Plus 9,990 Ft, Pro 24,990 FtStart 5,990 Ft, Plus 11,990 Ft, Pro 29,990 Ft a month, hosting included
    WooCommerce: WooCommerce is free. You arrange hosting yourself: 24,000 Ft a year net with SSL.
    Where WooCommerce offers moreFree and open source, on the host you choose
    Source
  • Building the shop
    Poltura: Free and private until you open, built from one of eight themes
    WooCommerce: Agency-built WooCommerce shops from 250,000 Ft excl. VAT
    Source
  • Maintenance and updates
    Poltura: Included in every plan. Updates and security are managed by us.
    WooCommerce: Shop maintenance from 29,900 Ft a month net, general WordPress care from 4,990 Ft a month net, or your own time.
    Source
Shop and design4
  • API
    Poltura: IncludedStart, 4,990 Ft/mo5,990 Ft/moOn every plan, with public developer docs and a command-line tool (CLI).
    WooCommerce: IncludedHosting and plugins, ≈ 11,900 Ft/mo*≈ 11,900 Ft/mo*Unlimited APIs in the free core
    Where WooCommerce offers moreFull access to the code and the database
    Source
  • Multiple languages
    Poltura: Higher planPlus, 9,990 Ft/mo11,990 Ft/mo1, 5 or 10 languages by plan, more for a monthly fee, with AI translation
    WooCommerce: Via an appThrough a translation plugin
    Source
  • Extensions
    Poltura: IncludedApps installed in one click, updated by us
    WooCommerce: Via an app$29 to $299 a year per extension, updated by you
    Where WooCommerce offers moreThe widest choice of extensions, and code you control
    Source
  • Products
    Poltura: 500, 5,000 or 100,000 by plan
    WooCommerce: Unlimited in the core, as many as your hosting can handle
    Where WooCommerce offers moreNo product limit in the software
    Source
Payments and shipping2
  • Online card payments
    Poltura: IncludedStart, 4,990 Ft/mo5,990 Ft/moBarion, SimplePay, Stripe, PayPal and more
    WooCommerce: IncludedHosting and plugins, ≈ 11,900 Ft/mo*≈ 11,900 Ft/mo*Any payment provider through its plugin, with no extra fee
    Where WooCommerce offers moreAny payment provider that has a plugin
    Source
  • Couriers and parcel lockers
    Poltura: Higher planPlus, 9,990 Ft/mo11,990 Ft/moGLS, Foxpost, MPL, Packeta, Express One, DPD and UPS, with labels and lockers
    WooCommerce: Via an appHosting and plugins, ≈ 11,900 Ft/mo*≈ 11,900 Ft/mo*Parcel locker and label plugin, €35 a year excl. VAT for under 5,000 orders
    Source
Invoicing1
  • Automatic invoicing
    Poltura: IncludedStart, 4,990 Ft/mo5,990 Ft/moBillingo or Számlázz.hu, with no extra licence needed
    WooCommerce: Via an appHosting and plugins, ≈ 11,900 Ft/mo*≈ 11,900 Ft/mo*Számlázz.hu plugin, €30 a year excl. VAT
    Source
Marketing1
  • Price comparison feeds
    Poltura: IncludedStart, 4,990 Ft/mo5,990 Ft/moÁrukereső, Árgép, Olcsóbbat, Google, Heureka and Pepita feeds. Marketplace orders start on Plus.
    WooCommerce: Via an appA feed plugin, which strains the server with large catalogues
    Source
AI and customer service2
  • AI assistant
    Poltura: IncludedStart, 4,990 Ft/mo5,990 Ft/moKlea answers, edits products and copy, and asks before anything goes live. AI store design and AI replies in the Inbox start on Plus.
    WooCommerce: Via an appThrough plugins of your choice
    Source
  • Connect AI tools (MCP)
    Poltura: IncludedStart, 4,990 Ft/mo5,990 Ft/moClaude, ChatGPT, Cursor and other AI tools connect on every plan. They look things up and make changes only within the permissions you give, and risky steps always wait for your approval.
    WooCommerce: Via an appHosting and plugins, ≈ 11,900 Ft/mo*≈ 11,900 Ft/mo*In developer preview: works with the MCP Adapter plugin, a WordPress username and an application password, for managing products and orders.
    Source

Method and sources

Checked on

This comparison was made on 27 October 2026 from WooCommerce's publicly available pages (sources in each table row and below). Plans are compared on yearly billing, as the monthly average excluding VAT; monthly prices are shown beside them. Transaction and payment provider fees, and the cost of separately paid apps, are included only where stated. We chose the points from features that matter to Hungarian online shops; the list is not exhaustive. WooCommerce's plans, prices and features may change, so their own pages are authoritative. If you spot an error, write to hello@poltura.com and we will correct it. WooCommerce is a trade mark of its owner; Poltura is not affiliated with WooCommerce's operator.

Sources:WooCommerce pricingViszt Péter, Számlázz.hu pluginViszt Péter, parcel locker pluginPixon, website and webshop pricesha-marketing, which webshop engine to chooseRackhost, WordPress hostingWPML pricingMolnárt Design, website maintenanceDEVBOX, WordPress maintenanceECB reference ratesLiveChat pricingMailPoet pricingUpdraftPlus pricingWordfence pricingAstra Pro pricingRank Math Content AIWooCommerce MCP documentation

Questions

Isn't WooCommerce cheaper because it is free?

The software is free, but a working shop is not: with hosting, invoicing and courier plugins, backups, security and a premium theme, a typical local shop comes to about 11,900 Ft a month net before maintenance. With free plugins and your own upkeep it can drop to around 2,000 Ft a month, but updates, backups and security are then yours to handle. Use the calculator below to work it out for your shop.

What does WooCommerce do better?

You own the code and the server, there is no product limit, and there is a plugin for almost anything. If you have a developer to maintain it, that freedom is worth a lot.

Start your move, pay when you open.

Build your new shop free and in private. Your WooCommerce shop keeps selling until your domain moves.